The Complete LinkedIn Profile Checklist
35 items across every section of your LinkedIn profile. Work through it in 30 minutes and know exactly what to fix — photo, headline, About, experience, skills, and more.
3 min read
A complete profile is not about filling every box. It is about giving recruiters and connections enough to understand who you are, what you have done, and why they should reach out. Work through this checklist section by section.
Profile Photo
- Your photo shows your face clearly — cropped roughly from the shoulders up, not a full-body shot
- The background is neutral or professional — plain white, grey, or a clean outdoor setting. Not a party, holiday, or group photo
- You are dressed appropriately for the industry you are targeting — a shirt or blouse works for most sectors
Background Banner
- You have replaced the default blue banner — even a plain dark colour or subtle pattern is better than the default
- If possible, your banner reinforces your professional identity — a relevant image, your university branding, or a clean graphic with your specialism
Headline
- Your headline does not just say your job title or "Student at [University]" — it communicates something specific about who you are
- Your headline is under 220 characters (LinkedIn's limit)
- Your headline includes at least one keyword relevant to roles you are targeting — so it shows up in recruiter searches
- You have avoided vague phrases like "aspiring professional", "passionate about", or "hard-working individual"
- Your headline gives someone a reason to click your profile — it is interesting or specific enough to stand out in a search result
About Section
- Your About section is written — it is not blank
- The first two lines (before the "see more" cut-off) are compelling enough to make someone want to read on
- You have described what you study or do, with some context about why or what drew you to it
- You have mentioned at least one concrete thing you have done — a project, placement, society role, or achievement
- You have ended with a clear statement of what you are looking for or where you are heading
Experience
- Every role — including part-time, voluntary, and society roles — has a description, not just a job title
- Descriptions are written in past tense for roles you have left, present tense for current roles
- At least one bullet or sentence in each description mentions an outcome, achievement, or the impact of your work — not just the task
- You have not described your duties in a way that reads like a job advert — you have described what you actually did
- Your most recent or most impressive role is the most detailed
- Employment gaps longer than a few months are explained or filled with relevant activity (study, volunteering, personal project)
Education
- Your university and course are listed correctly with accurate dates
- You have added relevant modules, societies, or achievements under your education entry — not left it as just a degree title
- If you have completed a placement year, it is listed as a separate Experience entry as well as being reflected in your Education dates
Skills
- You have added at least 10 skills to your profile
- Your top three pinned skills are the most relevant to the roles you are targeting
- You have included a mix of technical skills (software, tools, platforms) and transferable skills (communication, project management, research)
- You have endorsed connections for skills you can genuinely vouch for — endorsements tend to be reciprocated
Featured Section
- You have enabled the Featured section and added at least one item to it
- Your featured items demonstrate your work — a project write-up, presentation, article, or portfolio link is better than a blank section
- If you have a Portfolio Polish from Hireable, a link to it would sit perfectly here
Activity
- You have posted, shared, or commented on something in the last 90 days — an inactive profile signals disengagement
- Your recent activity shows an interest in your field — industry news, your own reflections, or relevant content
- You follow at least 10 companies or creators relevant to your target sector
URL & Settings
- You have customised your LinkedIn URL to something clean — ideally linkedin.com/in/yourname — rather than the default string of numbers
- Your profile visibility is set to public so anyone can find you
- You have turned on "Open to Work" if you are actively looking — either publicly or visible only to recruiters
💡 Work through it in order
Do not try to complete this all in one sitting. Photo and headline take 10 minutes. About section takes 30. Experience rewrites take the longest — give yourself an hour for those. A complete profile built over a few sessions is better than a rushed one built in an afternoon.
For a deeper guide to writing experience entries that show real impact, read How to Write Experience Descriptions That Show Impact at /resources/experience-descriptions.
For a step-by-step guide to your About section specifically, read How to Write a LinkedIn About Section That Actually Works at /resources/about-section-guide.
Next step
Get your profile reviewed by a real personProfile Polish starts from £9. A trained reviewer will work through your profile and give you specific, actionable feedback.
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